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Sending Email Blasts to Attendees

This guide covers how to send targeted email communications to your event attendees, whether for promotional offers, important updates, or post-event surveys.
Email blast functionality is not available for free events without a connected payment processor. To use this feature for free events, please connect a payment processor to your account first.
If you are sending an email about event cancellation, please use the dedicated event cancellation workflow instead of a regular email blast. This ensures proper refund processing and ticket handling. See our Complete Guide to Cancelling Your Event for detailed instructions.

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Creating and Sending an Email Blast

1

Access Your Event

Go to manager.simpletix.com and open your event.
2

Navigate to Attendee Communication

Within the event, click on Attendee Communication in the left-hand navigation rail.image.png
3

Create New Email Blast

Click on the Actions button, then select Create Email Blast from the dropdown menu.
4

Select the Recipients

Select the event time whose attendees you’d like to send the email to. If you’d like to select more than one date or past events, click More Options.image.png
5

Configure E-Ticket Options

Toggle the Include E-Tickets? option on or off, depending on whether you want to include the attendees’ e-tickets in the email.image.png
6

Compose Your Message

Enter your email subject then proceed to the message editor. You can use the available placeholders to personalize your message
7

Test Your Email (Optional)

Before sending to all attendees, click Send Yourself a Test Email to preview how your message will appear to recipients.
8

Send Your Email Blast

Once you’re satisfied with your email content, you’ll have the option to send the email immediately or schedule it for a later date or time. After choosing, click Send or Save at the top right of the page.image.png

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Best Practices for Email Blasts

  • Keep it concise: Respect your attendees’ time with clear, to-the-point messaging
  • Use a descriptive subject line: Make the purpose of your email immediately clear
  • Personalize when possible: Use the available placeholders to make emails feel personalized
  • Test before sending: Always send yourself a test email to check formatting and links

Event Reminders

Learn how to set up automated event reminders.

Abandoned Cart Recovery

Explore how SimpleTix automatically recovers abandoned checkouts.

Managing Attendee Data

Information on accessing and managing attendee data.